Gtm Strategy Planning Experts

This expert brings 15+ years of B2B marketing leadership with deep roots in account-based marketing. They specialise in building, fixing, and optimising full-funnel marketing strategies for post-product-market-fit companies — diagnosing GTM gaps fast and quarterbacking execution through to revenue outcomes. Their ABM programme builds have generated over $100M in pipeline within a single year, and they have driven 40% reductions in cost per opportunity during economic downturns. They have launched marketing motions in completely new verticals (achieving 430% of ACV goals) and introduced digital marketing to traditional industries from scratch. Their sweet spot is Series B-D companies that need marketing leadership but are not ready for a full-time CMO. Data-driven by default — they let the data tell the story.

Revenue operations leadership and cross-functional alignment for enterprise SaaS — specialising in forecasting, renewal process optimisation, pricing operationalisation, and post-acquisition integration.

Fractional CMO/CRO with 25+ years of experience who specialises in putting GTM foundations in place for B2B companies between £1M-£10M. Proprietary 28-day diagnostic sprint with 100% client retention. Track record includes 643% lead increase and pipeline velocity reduction from 200+ days to 56 days for a SaaS client, and £1M added to the bottom line for an events company. Expert across HubSpot, Clay, Apollo, Cognism, and the modern outbound stack. Operates across UK, US, and European markets.