Find a GTM Expert for B2b Saas

A sales leadership specialist who builds GTM engines from scratch or rebuilds them in crisis. Took a mortgage tech startup from $1M to $15M ARR ($100M exit), reduced churn by 7% in 4 months at a $25M platform, and grew a chat technology company from $7M to $15M through PE acquisition with 100% team retention.

This expert specialises in sales process design and enablement for companies selling complex, technical products — the kind where the sale is long, the buyer is sophisticated, and the product requires deep understanding. With a background as a chemist and 12+ years in chemical manufacturing sales leadership at major distribution companies, they bring a rare ability to break down technical complexity in a way most sales consultants cannot. Key outcomes include doubling revenue for a SaaS company in 12 months through structured sales process implementation and coaching, and delivering 3x revenue growth for a chemical distribution company by transitioning from relationship-based selling to repeatable process. They work across the full revenue engine: sales process, enablement, coaching, and fractional RevOps.

This expert is a cross-functional revenue operations builder who thrives in the messy middle - where the problem spans multiple departments and no one else wants to touch it. With 15 years across sales, RevOps leadership, and VC portfolio operations (embedded in ~18 companies), he builds scalable GTM infrastructure for B2B SaaS companies ($10M-$50M) that have outgrown their band-aids. Three Salesforce certifications. Track record includes post-acquisition CRM consolidation for thousands of salespeople, a 9-month upmarket shift that generated early pipeline, and building a GTM centre of excellence for a VC firm. His approach: assess maturity (skateboard to Ferrari), find low-hanging fruit that is not a band-aid, then build for scale.

A GTM strategist with 18 years across B2B tech and services who has transformed 40+ go-to-market teams. Specialises in diagnosing the structural problems that block growth — not just symptoms — and embedding to execute change across the full GTM function. Track record includes 233% MQL-to-SQL uplift at a loyalty MarTech platform, 40% increase in signups at a fintech in 10 weeks, and a full company turnaround as fractional CRO.

This expert brings 15+ years of B2B marketing leadership with deep roots in account-based marketing. They specialise in building, fixing, and optimising full-funnel marketing strategies for post-product-market-fit companies — diagnosing GTM gaps fast and quarterbacking execution through to revenue outcomes. Their ABM programme builds have generated over $100M in pipeline within a single year, and they have driven 40% reductions in cost per opportunity during economic downturns. They have launched marketing motions in completely new verticals (achieving 430% of ACV goals) and introduced digital marketing to traditional industries from scratch. Their sweet spot is Series B-D companies that need marketing leadership but are not ready for a full-time CMO. Data-driven by default — they let the data tell the story.

This expert specialises in building research-driven thought leadership and content strategy for early-stage B2B technology companies. They have written the same annual benchmarks report for a recruiting tech company for 8 consecutive years, with the latest edition outperforming the prior year's total downloads in its first month alone. For a hardware-as-a-service client, their 2+ year SEO content strategy achieved first-page Google rankings across virtually all category-relevant queries, generating earlier-stage prospect conversations. They build full content campaigns around cornerstone assets rather than producing isolated pieces. Their work regularly extends beyond content execution into strategic influence, having shifted a collaboration software company's entire messaging framework from productivity positioning to a differentiated category. They are one of approximately 40 invited champions for a leading AI workflow automation platform, and they have built custom AI-powered content production workflows that scale output without sacrificing quality. Sales teams at multiple client companies have directly credited their enablement content with improving deal progression.

A 25-year B2B marketing operations veteran who builds and rebuilds the marketing engine for companies. Deep expertise in equipment finance, health tech, and HR industries. Implements HubSpot, Salesforce, Marketo, and Pardot at admin level. Built an automated lead workflow that generated $1M+ in applications within 3 months. Opened a new market vertical for a $3M lift in first-year revenue. Trains sales organisations up to 100 reps. Direct, honest, and data-driven — will tell you exactly what she sees even if it's ugly.

Fractional CMO/CRO with 25+ years of experience who specialises in putting GTM foundations in place for B2B companies between £1M-£10M. Proprietary 28-day diagnostic sprint with 100% client retention. Track record includes 643% lead increase and pipeline velocity reduction from 200+ days to 56 days for a SaaS client, and £1M added to the bottom line for an events company. Expert across HubSpot, Clay, Apollo, Cognism, and the modern outbound stack. Operates across UK, US, and European markets.

This expert diagnoses and fixes broken B2B sales motions with 18 years of hands-on leadership across cybersecurity, DevTools, and enterprise SaaS. They have rebuilt outbound programmes that took reply rates from 0.25% to 5%, restructured sales development functions to deliver 42% revenue growth without adding headcount, and coached AE teams from 20% to 70% quota attainment. They specialise in BDR/SDR programme design, outbound sales process optimisation, and AE pipeline management for Series A to Series C technology companies. They have built and led sales teams across 29 countries and are known for embedding inside the team to deliver results rather than advising from the sidelines. Their approach starts with a structured diagnostic to identify root causes before proposing solutions.

An executive search partner specialising in RevOps leadership recruitment for B2B tech/SaaS. Runs a curated community of the top 50 UK RevOps leaders. Sprint-based retained search with 3-week average placement time. Notable placements include the first RevOps leader at a Series B legal tech company and a RevOps leader at a PE-backed £50M ARR business who was later promoted to CRO.

A seasoned B2B marketing and commercial transformation leader with 20+ years of experience, including 9 years at a Big 4 consultancy and leadership roles at PE and VC-backed SaaS companies. Specialises in rebuilding go-to-market engines at inflection points with deep expertise in sales-marketing alignment, brand strategy, and demand generation. Has driven 257% pipeline growth and scaled marketing-sourced revenue from 15% to 25% across recent engagements.

This expert builds and restructures Customer Success functions for B2B SaaS companies with 17 years of exclusively post-sales experience. They have built CS from scratch at four startups, taking one from 6M to 25M ARR with GRR improving from 90% to 95% and NRR sustained at 110-115%. At a DevSecOps company in turnaround, they improved GRR from mid-70s to mid-80s and doubled headcount efficiency from 130K to 300K revenue per head while reducing the team from 70 to 40 people. They specialise in Series Seed to Series B companies where founder-led relationships need to become scalable CS operations, and PE-backed turnarounds at 10-20M ARR. Their diagnostic method, which they call "process archaeology", maps how the company organically arrived at its current state before redesigning anything. They are deeply operational, embedding inside teams to build systems, hire people, and deliver measurable retention and expansion outcomes rather than advising from the sidelines.

This expert builds outbound sales functions that work — from zero to first pipeline, or from stalled motion to measurable results. They combine deep technical knowledge of the modern outbound stack (Clay, AI workflows, signal-based prospecting) with the ability to coach individual SDRs on the psychology and craft of outbound. Known for leaving clients with the playbooks, frameworks, and capability to run independently. Clients at seed stage have generated £300k in pipeline within four weeks; underperforming SDRs have unlocked quota after one-on-one coaching.

A content strategist and conversion specialist with 15 years of B2B experience, including deep work in IT managed services and SaaS. Tripled homepage conversion rates, generated $40M in successful proposals, and built content programmes that contributed over $5M in measurable pipeline. Combines messaging strategy, CRO, and content into a single revenue-connected function.