Fractional VP Sales & Transformation Expert
This expert builds scalable operating systems, enabling teams to solve problems independently. They previously established a Sales Academy that produced over 35 annual promotions and remains active a decade later, and developed a sales playbook still in use five years on. Clients consistently report the enduring effectiveness of their systems, demonstrating true capability transfer.
As a CRO/CSO-level commercial leader, this expert builds and scales B2B SaaS revenue engines globally. They specialize in turnarounds (e.g., reversing -23% to +22% YoY growth), GTM transformations (e.g., repositioning pricing, launching new products, achieving 20% QoQ ARR growth and increasing win rates from 28% to 45%), and zero-to-scale builds (e.g., growing a sales team from 7 to 120+ globally and revenue from $13M to $300M in four years). They bring operational rigor, hands-on deal execution, and cross-functional leadership, diagnosing issues, building solutions, and delivering measurable results within 30-90 days.
This expert builds and scales B2B SaaS revenue engines at CRO and VP Sales level, specialising in turnarounds, GTM transformations, and zero-to-scale builds. They have reversed -23% to +22% YoY growth, grown sales teams from 7 to 120+ globally, and scaled revenue from $13M to $300M in four years. Their signature is operational rigour and hands-on deal execution — delivering measurable results within 30-90 days, then building the systems that outlast the engagement.
10+ years years experience
Regions: North America, Europe, UK, APAC, Middle East, Latin America