Fractional CRO & Sales Enablement
Superpower
"This expert brings 20+ years of B2B revenue leadership across SaaS, enterprise technology, and professional services. They are known for a structured, diagnostic approach to GTM problems — spending time understanding root causes before recommending what to fix. They have implemented Gap Selling and SPICED qualification frameworks at multiple companies, led post-acquisition sales team integrations, and scaled ARR in complex recognised-revenue environments. They work exclusively at C-level and use AI as a core part of how they deliver and scale their consulting work."
How I Work
I work best when...
"I work best when I have spent time doing deep diagnosis on the go-to-market value chain — from value proposition through to sales execution. That helps me focus on root causes rather than symptoms. I work best with clients who are collaborative, give me the mandate to do the right thing for the business, and don't expect a silver bullet in the first two weeks."
GTM Specialisms
Funnel Stage Strengths
Self-assessed expertise across the buyer journey (1-5 scale)
Technology Expertise
Industry Experience
Sectors this expert has delivered GTM work in
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