B2B Outbound Sales Consultant / SDR Programme Builder

Small Expert Firm

UK, US

"A GTM strategist with 18 years across B2B tech and services who has transformed 40+ go-to-market teams. Specialises in diagnosing the structural problems that block growth — not just symptoms — and embedding to execute change across the full GTM function. Track record includes 233% MQL-to-SQL uplift at a loyalty MarTech platform, 40% increase in signups at a fintech in 10 weeks, and a full company turnaround as fractional CRO."

Fractional Content Strategist / B2B Thought Leadership

North America

"This expert specialises in building research-driven thought leadership and content strategy for early-stage B2B technology companies. They have written the same annual benchmarks report for a recruiting tech company for 8 consecutive years, with the latest edition outperforming the prior year's total downloads in its first month alone. For a hardware-as-a-service client, their 2+ year SEO content strategy achieved first-page Google rankings across virtually all category-relevant queries, generating earlier-stage prospect conversations. They build full content campaigns around cornerstone assets rather than producing isolated pieces. Their work regularly extends beyond content execution into strategic influence, having shifted a collaboration software company's entire messaging framework from productivity positioning to a differentiated category. They are one of approximately 40 invited champions for a leading AI workflow automation platform, and they have built custom AI-powered content production workflows that scale output without sacrificing quality. Sales teams at multiple client companies have directly credited their enablement content with improving deal progression."

Fractional VP Revenue Operations

North America, EMEA

"This expert offers two core strengths: perspective shifting and translating RevOps complexity. They excel at anticipating client needs and identifying process gaps before they become bottlenecks, while also converting plain English goals into technical architecture and workflows. Serving as a fractional VP of Revenue Operations, this expert builds scalable revenue engines for high-growth SaaS and technology companies by designing GTM architecture, implementing systems, and driving alignment across departments. They combine executive-level experience with hands-on tactical work, from rebuilding forecasting models to optimizing CRM systems and creating robust data infrastructure for predictable growth."